Julie, who started with Camp Bow Wow in 2014, provides the strategic leadership needed to help the brand grow and maintain its leadership in the Pet Care category. Julie’s priorities are to amplify unit level revenue and profitability with her focus on new technologies and implementing operational efficiencies. Through her longstanding relationships with the franchise owners, Julie fosters a collaborative culture that leverages their insights to fuel innovation for the brand. Previous to her role as President, Julie served as Vice President of Marketing and provided strategic leadership for all brand marketing, communications and program development. Before Camp Bow Wow, Julie held various roles with Dish Network and Whirlpool, where she gained experience in many functions including business strategy, operations, product development and technology. She is a huge dog lover and can regularly be found distributing treats to all the office pups. Julie also isn’t even remotely ashamed at how much she spoils her pup, Sadie, a mini golden-doodle.