Why We’re the Right Franchise in the Right Industry
How Camp Bow Wow® pet care franchise can help you overcome 3 common entrepreneurial challenges
Our franchise owners come from every conceivable background: We have lawyers, school teachers, pet care and veterinary services, the medical field, IT… the list goes on. The reality is, sometimes the best owners for our pet care franchise don’t always come from an entrepreneurial background. That’s why it’s important for us that prospective franchise owners understand our commitment to ongoing support. Here are three common challenges that face small business owners and how we’ve created solutions:
No. 1: Cash flow
Being passionate about dogs is wonderful — we sort of insist on it — but there’s so much more to a dog-centric business than passion. You’ve got to have the right business plan, the right marketing strategies, a great location and an understanding of how to generate revenues from your business. With Camp Bow Wow, We have taken the guesswork out of starting your own business. We’ve been around since 2000, and we’re the largest pet care services franchise in North America for a reason. Franchise owners can maximize their earnings potential with our multiple streams of income. Our main revenues come from boarding and daycare services, But Camps also provide dog training, basic baths and nail trims and retail, in-home pet sitting and grooming are optional service offerings.
Face it: Owning a Camp Bow Wow franchise is way more fun, as these Warwick, RI, Campers can attest, than going out on your own.
No. 2: Employees
There are so many stories of small business owners working around the clock for the first five years it has almost become a given. That’s one of the reasons franchise ownership is beneficial. Make no mistake — you will certainly work hard, especially in the beginning, as you get to know the ins and outs of running a successful Camp. We’ve streamlined everything from the basic Camp footprint and construction to billing, marketing and training tools. As a Camp Bow Wow franchise owner, you are not alone. You’ll have access to business coaching and consult regularly with the corporate support team and other Camp Bow Wow franchise owners, relying on each other to share common roadblocks and best practices for success. In other words, unlike an independent business owners, you won’t have to sacrifice the first five years without taking a vacation because you’re still struggling with your new business roadmap.
Dogs who go to the Fort Mill, SC, Camp enjoy their vacations, and franchise owners can, too, if they follow our proven systems and roadmap for success.
No. 3: Quality vs. growth
Camp Bow Wow has over 130 locations in the U.S. and Canada, and that generated almost $100 million in revenue in 2015. In a $60 billion pet care industry growing at a robust 5% annual rate, our company is growing almost three times as fast, with 13% year-over-year growth.* That demonstrates our ability to remain true to the principles that we launched with 16 years ago when we upended the kennel industry. We’re crazy about dogs, and we’re equally passionate about making the dog care services industry profitable. As we’ve scaled upward as a brand, we partnered with VCA, a $5 Plus billion business and the largest veterinary animal hospital network in North America with 700+ locations. They are equally invested in the welfare of people and pets in need, and they share our excitement about the opportunity to grow our brand to the next level.
Open your own Camp Bow Wow
*Figure represents the average gross ticket for the 97 revenue-reporting franchises open and operating for more than 36 months during the 12-month period ending on December 31, 2015. Of all 97 franchises, 44 (45%) exceeded the average of $50. Of the 27 franchises representing the top 25%, 13 (48%) exceeded the average of $53. Of the 27 franchises representing the bottom 25%, 11 (41%) exceeded the average of $48. The financial performance representation contained in Item 19 of our 2016 Franchise Disclosure Document also includes: (1) average unit-level gross revenue, (2) selected expenses for expense-reporting franchises, and (3) system-wide gross revenue.